What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.
Community
In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.
In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.
Subaru and our retailers are committed to protecting and preserving the Earth, not just by our words, but also by our actions.
Environment
Subaru and our retailers are committed to protecting and preserving the Earth, not just by our words, but also by our actions.
More than 13 million pieces of hard-to-recycle waste collected and recycled through TerraCycle®.
Subaru believes we all should have a chance to lead a healthy life.
Health
Subaru believes we all should have a chance to lead a healthy life.
That’s why Subaru and its retailers, like us, partner with The Leukemia & Lymphoma Society® (LLS) and their local hospital or cancer treatment center to give warm blankets and encouraging messages of hope, written by retailers and Subaru customers in their stores, to support patients facing cancer. Through our partnership with LLS, we’ve supported nearly 300,000 cancer patients nationwide. We’re proud to be LLS’s largest automotive donor.
It's our goal to make the pursuit of knowledge available to as many minds as possible.
Education
It's our goal to make the pursuit of knowledge available to as many minds as possible.
Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning® by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom. Through our partnership with AdoptAClassroom.org, Subaru and its retailers will have supported more than 470,000 students nationwide and are proud to be their largest corporate supporter.
Subaru believes all pets deserve a loving home.
Pets
Subaru believes all pets deserve a loving home. That’s why Subaru and its retailers, like us, partner with a local animal shelter every October to provide direct financial assistance and host adoption events to help animals find loving homes. Through our partnership with local and national organizations, we have donated over $51 million, which has supported the adoption, rescue, transport, and health of over 420,000 animals. We’re proud to be the largest corporate donor to the ASPCA.
Subaru and its retailers believe in giving back to our communities.
The Subaru Share the Love ® Event
Subaru and its retailers believe in giving back to our communities.
That’s why for every new vehicle sold or leased during the Subaru Share the Love event, Subaru and its retailers, like us, makes a donation to national charities that our owners care about and to over 2,100 local charities where Subaru owners live and work.
Now, after 15 years, Subaru and our retailers have donated over $256 million to charity all to give back and to make the world a better place.
How is Briggs Subaru of Topeka Dedicated Locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We are partners with Helping Hands Humane Society as we donate a monthly pledge to care for animals as well as sponsor pets for adoption. Also helping with a pledge to Meals on Wheels to help with the delivery of meals. also help others when we can
Helping Hands Humane Society
meals on wheels
Driving Hope: Briggs Subaru's Transformational Partnership with Ronald McDonald House - Echo E.
In a profound demonstration of compassion and community commitment, Briggs Subaru of Topeka's partnership with Ronald McDonald House Charities of Northeast Kansas has delivered a beacon of hope. Through their generous donation of $11,470, Briggs Subaru has not only contributed financially but has also woven threads of comfort and support for families facing the most challenging times. This impactful contribution will sponsor over 450 nights, offering solace to caregivers whose children are undergoing life-saving treatment in Topeka, KS. With 92% of Ronald McDonald's annual operating costs reliant on fundraising endeavors, Briggs Subaru's donation from the Share the Love Event stands as a pillar of strength, embodying the essence of generosity and solidarity in our community. Together, we forge bonds of resilience, ensuring that no family faces adversity alone.
Briggs Subaru & United Way Team Up For Subaru Loves To Help - Echo E.
Briggs Subaru Topeka and United Way of Kaw Valley were able to team up for bringing #SubaruLovestoHelp to the Pine Ridge neighborhood in Topeka. We were able to help tons of kids (even some moms) in the neighborhood have new shoes and socks, and we know there is no greater feeling than a fresh pair of kicks that help you go faster or just give you a warm, fuzzy feeling!
Fun times Volunteering at the Topeka food pantry - Bryan B.
From the moment I stepped into the pantry, I was greeted by a sea of friendly faces, both volunteers and recipients alike. And right in the thick of it were the Briggs Subaru crew, led by the ever-enthusiastic Mickey Lockhart. Mickey wasn't just there to supervise – he was shoulder-to-shoulder with everyone else, packing boxes, sorting donations, and even cracking jokes to keep the energy high. It was clear that this wasn't just a PR stunt for them; they were genuinely invested in making a difference. Their efforts were evident in every corner. The pantry was organized and well-stocked, thanks to the generous donations they'd helped collect. The volunteers, many of whom were Briggs Subaru employees, were friendly, efficient, and truly compassionate. And the recipients, who were facing food insecurity, were treated with dignity and respect. What truly struck me was the sense of community that Briggs Subaru fostered. They didn't just show up and do their own thing; they integrated seamlessly with the existing volunteers and pantry staff. It was a beautiful collaboration, fueled by a shared desire to help those in need. Mickey Lockhart deserves special mention. His infectious enthusiasm and genuine care were truly inspiring. He wasn't afraid to get his hands dirty, and he always had a kind word or a helping hand for everyone. He embodied the spirit of Briggs Subaru's commitment to community, and it was truly heartwarming to see. If you're looking for a car dealership that values more than just a bottom line, I urge you to consider Briggs Subaru. Their dedication to the Topeka community, as exemplified by their work at the food pantry, is truly commendable. They're not just selling cars; they're building relationships and making a real difference in people's lives. So, thank you, Briggs Subaru, and thank you, Mickey Lockhart, for shining a light on the importance of community service. You've earned more than just five stars; you've earned the respect and gratitude of everyone who witnessed your heartwarming efforts.
Meals on Wheels - Lea C.
Briggs Subaru of Topeka is our community partner, stepping up to support Meals on Wheels with important contributions. Their generosity will surely make a difference in the lives of so many who rely on this vital service. Here are some ways Briggs Subaru helped Meals on Wheels: Financial donations: Providing funds to help purchase food, cover operational costs, or even sponsor a delivery route. Volunteer support: Sending employees to volunteer their time delivering meals, packing lunches, or helping with administrative tasks. Vehicle donations: Gifting or offering discount programs for vehicles to be used for meal deliveries, ensuring Meals on Wheels has reliable transportation. Public awareness campaigns: Helping to raise awareness about Meals on Wheels, its mission, and the need for volunteers and donations through marketing initiatives. Whatever form their contributions took, I'm sure they were greatly appreciated by Meals on Wheels and the recipients of their services. It's heartwarming to see businesses like Briggs Subaru giving back to their community in such a meaningful way.
Thank you from the bottom of our hearts - Christian S.
Briggs Subaru's Generous Donation to Topeka Rescue Mission Briggs Subaru has recently made a remarkable contribution to the Topeka Rescue Mission by generously donating new socks and blankets. This act of compassion and kindness will undoubtedly make a significant impact on the lives of those in need. The donation of new socks and blankets is particularly valuable, as these items play a crucial role in providing comfort and warmth to individuals facing challenging circumstances. The Topeka Rescue Mission, a dedicated organization committed to serving the homeless and those experiencing poverty, will distribute these much-needed items to individuals who require immediate assistance. By extending their support in this way, Briggs Subaru exemplifies their commitment to making a difference in the local community. Their altruistic gesture demonstrates a genuine understanding of the hardships faced by individuals who lack access to basic necessities. Such acts of generosity foster a sense of unity and compassion within the community, inspiring others to follow suit and lend a helping hand to those in need. The impact of Briggs Subaru's donation extends beyond the immediate provision of socks and blankets. It serves as a reminder to all of us that we can make a positive difference in the lives of others, regardless of our resources or circumstances. Through collective efforts, even the smallest acts of kindness can have a profound impact on individuals and communities, creating a ripple effect of compassion and empathy. In conclusion, Briggs Subaru's donation of new socks and blankets to the Topeka Rescue Mission is a shining example of selflessness and community support. Their actions epitomize the spirit of generosity and serve as an inspiration for others to contribute in their own unique ways. Together, we can build a more compassionate and caring society, one act of kindness at a time.
A Heartwarming tale of compassion from Briggs Subaru of Topeka - Grace C.
Mickey Lockhart representing Briggs Subaru of Topeka a generous soul with a heart of gold. Subaru of America and Briggs Subaru of Topeka bring joy and support to the Helping Hands Humane Society. A CALL TO ACTION Mickey Lockhart with Briggs Subaru of Topeka is a devoted animal lover, finds himself drawn to the Helping Hand Humane Society. Bursting with an overwhelming desire to make a difference, Briggs Subaru of Topeka, known for their philanthropic efforts, and proposes a collaboration to support the shelter. THE GENEROUS GESTURE With unwavering enthusiasm, Mickey and the compassionate team at Briggs Subaru of Topeka set out on a mission to donate essential supplies to the Helping Hand Humane Society. Armed with an abundance of pet food, blankets, and toys, they arrive at the shelter, eager to bring comfort and happiness to the furry residents. THE GRAB BAGS OF JOY Mickey's creativity shines as he spends three hours crafting unique grab bags for the adoptions at the shelter. Each bag is carefully filled with an assortment of treats, toys, and personalized notes, ensuring that every adopted pet receives a warm welcome into their new forever home. A JOURNEY THROUGH COMPASSION Impressed by Mickey and his wife's dedication and passion, the staff at Helping Hand Humane Society invites him for a two-hour tour of their facility. Overwhelmed with gratitude, Mickey eagerly explores the shelter, learning about the remarkable work that goes on behind the scenes to save and care for countless animals in need. Briggs Subaru of Topeka and the Helping Hand Humane Society is a testament to the power of kindness and the incredible bond between humans and animals. Through his selfless acts of donating supplies, creating grab bags for adoptions, and embarking on a heartwarming tour, Mickey leaves a lasting impact on the shelter and inspires others to embrace compassion in their own lives. Let it serve as a reminder that small acts of love and generosity can make a world of difference in the lives of those who need it most.
Blue finds his family during shelter over-capacity! - Grace C.
In September of 2023, Helping Hands Humane Society launched a “slumber party for pets” program due to severe overcapacity. We asked our community to please come take a dog for 2-4 weeks to house in their home as a foster until we could open kennel space. The Dimick family stepped forward as the first participants in the slumber party program. Our hope was that once we started the October event with the ASPCA and Subaru Loves Pets program, in partnership with Briggs Subaru, that we would see an increase in adoptions and we just needed to keep kennel capacity balanced until the event started. The Dimick family agreed to take Blue, a 4 year old male pitbull who had been in the shelter since July of 2023. They said they’d hang on to Blue for the shelter until an adopter came forward. During their 4 weeks with Blue, not one other family called interested in adopting Blue. It was then they realized that they just couldn’t imagine their life without him. On October 6th, just one week into our virtual adoption partnership with Briggs Subaru, they decided to adopt Blue and officially add him as a member of the Dimick family. Blue was $0 to adopt thanks to this special and he is happily staying in his new home! He never had to come back to the shelter, thanks to this special.
HHHS 2022 Adoption Night Story - Tony R.
As part of our year-long partnership with Briggs Subaru of Topeka, our organization celebrated Subaru Loves Pets and National Make a Dog’s Day by hosting an adoption event, aptly called “the Pit Stop”. This event was a month long celebration of animals where Briggs Subaru and the ASPCA donated to cover adoption fees for animals needing homes at our shelter! We culminated the month-long event with an in-person pawww-ty at Briggs Subaru where the show room floor was transformed and instead of showing vehicles, we got to show off adoptable dogs! When you walk into Briggs Subaru, it’s evident their commitment to the pets and people in our community. They have placards about adopting on all their staff desks and plenty of happy family pet portraits in their lobby. We are excited to say that ALL the animals we took out to Briggs Subaru are sleeping in their forever homes right now. We couldn’t do this incredible cupid-level match making work without the support of Briggs Subaru and we are beyond grateful!
Briggs Helps Pets Find Homes - Emi G.
Nationwide, shelters and rescues have been seeing a dramatic increase in dog intakes as well as length of stay for dogs this year. Our local shelter realized that in order to get pets into homes, we needed to recognize the financial strains on our community and reduce adoption fees. When we reduce adoption fees, this is a major financial loss to our shelter because we invest so much time, money, and love into pets before they find their home. Briggs Subaru has not only rallied around our shelter by donating very generously to offset adoption fees and keep costs low for both the shelter and new pet parents, but they’ve been sponsoring the microchipping of pets so that pets can stay in the homes who love them and be reunited should they slip out the door. When you walk into Briggs Subaru, it’s evident their commitment to the pets and people in our community. They have placards about adopting on all their staff desks and plenty of happy family pet portraits in their lobby. They have helped make HUNDREDS of love connections this year! We couldn’t be more grateful and proud of Briggs Subaru for their true and deep commitment to our local shelter.
Subaru Loves Pets - Mia - Shelby R.
Mia had been in our local shelter for 200 days. She was a little timid with new people and would get a little anxious so she didn’t always present the best. Once she opened to people, she was loving and charming as could be. We knew the perfect home was out there for her and we were determined to stick with her until her family came. On her 200th day, she was adopted! She’s had many new adventures with her new family – including a hiking trip and learning to sleep in a bed! Thank you Briggs Subaru for donating funds that allowed us to continue caring for Mia and for covering the cost of her adoption!
Did Briggs Subaru of Topeka go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
